Functieomschrijving

Business Analyst

Bedrijfsdetails

The Loxam Group, founded in France, has evolved into one of the world's largest equipment rental companies, headquartered in Paris. With over 12,000 employees across 1,100 locations in 30 countries and spanning 4 continents, they share three common values:

  • A passion for service
  • A passion for learning
  • A passion for innovation

These core values ensure that the commitment to our customers and colleagues, "Together we Grow," is fulfilled every day.

Loxam BeLux counts 180 employees, and its three divisions are experiencing rapid growth:

  • Loxam Rental: responsible for renting professional construction equipment
  • Loxam Module: rents modular constructions for various applications
  • Loxam Access: specialized in the rental of aerial work platforms.

Functie

We are looking for a dynamic and results-driven Business Analyst with a focus on Sales and Marketing to join our team at Loxam. The ideal candidate will play a crucial role in analyzing sales and marketing data, identifying trends, and providing valuable insights to enhance our business strategies. This role requires a deep understanding of the rental industry, strong analytical skills, and the ability to collaborate effectively with cross-functional teams.

Key Responsibilities:

  • Sales and Marketing Analysis:
  • Conduct comprehensive analysis of sales and marketing performance data to identify areas for improvement and growth.
  • Monitor key performance indicators (KPIs) related to sales and marketing initiatives.

Provide regular reports and dashboards to management with actionable insights.

  • Market Research:
    • Stay informed about industry trends, competitor activities, and market changes.
    • Conduct market research to identify new opportunities and potential areas for expansion in the rental business.

  • Forecasting and Planning:
    • Collaborate with sales and marketing teams to develop accurate sales forecasts and marketing plans.
    • Provide data-driven recommendations for optimizing resource allocation and maximizing ROI.

  • Cross-functional Collaboration:
    • Work closely with sales, marketing, and operations teams to understand business needs and challenges.
    • Collaborate with IT teams to ensure effective implementation of analytical tools and solutions.

  • Data Management:
    • Manage the data flow and continuously monitor the quality of the database.
    • Quickly detect data discrepancies through regular checks. A thorough Root Cause Analysis enables efficient correction of these discrepancies.
    • Implementation of data quality rules and clear instructions for creating and maintaining up-to-date price and inventory lists contribute to increased business value and improved data quality.

  • Building a Data-Driven Culture:
    • Contribute to the establishment of a data-driven culture within the company.

  • Project Management and Software Implementations:
    • Guide or lead new projects or software implementations.
    • Investigate the impact on data proactively, anticipating issues before they arise during implementation.

  • Continuous Improvement:
    • Propose and implement process improvements to enhance efficiency in sales and marketing operations.
    • Stay updated on emerging technologies and best practices in business analysis.

Profiel

  • Master’s degree in Commercial Sciences, Marketing, or a related field.
  • Minimum of 2 years of proven experience as a Business Analyst, with a focus on sales and marketing. Experience in the rental industry is offcourse a plus.
  • Strong analytical skills and proficiency in data analysis tools.
  • Excellent communication and presentation skills.
  • Ability to work collaboratively in a cross-functional environment.
  • Detail-oriented with a strategic mindset.
  • Familiarity with CRM systems and marketing automation tools is a plus.

Taal

  • English: minimum C1-level (reading, writing and speaking)
  • Dutch and/or French: minimum B1-level upon start and open to level up to C1 within 2 years.

Aanbod

First of all you can enjoy the benefits of being part of an international group:

  • Financially stable employer
  • Job security
  • Opportunities for career advancement
  • (International) training programs
  • High-quality and modern machinery

Secondly, we strive to maintain a familial atmosphere and to be closely connected with our employees by:

  • A structure with short communication lines
  • Small teams
  • Close contact with management, from local to national levels
  • Frequent collaboration with colleagues from other agencies
  • Fun initiatives to get to know colleagues in different ways
  • Personal follow-up on your growth and potential
  • Customized training programs
  • A humane approach

What else do we have to offer?

A salary package that includes:

  • A competitive salary
  • Meal vouchers (€8/day)
  • Eco-vouchers (€250/year)
  • Health insurance
  • Group insurance
  • Membership in a discount program (over 400 brands)
  • Increased contribution to commuting costs
  • Staff discount on the Loxam range (between 20% and 80%)
  • No collective leave
  • 20 days of legal leave
  • 40-hour workweek with 12 additional leave days per year.

  • Online op:di 5 december 2023
  • Locatie: Vilvoorde
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